Transaction year:
June 2021

Transaction type:
– Corporate Finance
– Private Equity

Transaction sector:
– Consumer Goods & Retail

Proforto, the leading online retailer of workwear and PPE for SMEs and freelancers, attracted growth capital from Nobel Capital Partners.

Proforto was founded in 2014 and acts as a disruptor in the very traditional and fragmented workwear and PPE market. By offering a broad range of well-known brands, combined with outstanding customer-focused service, the company is growing by 50% per year and is market leader in the Netherlands and Belgium. Through strong relationships with her clients and co-operations with other parties in the value chain, Proforto is perfectly positioned to further consolidate the market.

Nobel Capital is a hands-on investor, located in Amsterdam and with a focus on growth companies in changing markets.

Vondel Finance acted as lead advisor to Proforto.